AI to boost Advertisements the Future upholds

Today’s consumer market, every company needs to be a tech company, and retailers are no exception.

IMG_20170918_210427

Giants like Amazon, Walmart, and Alibaba are racing to redefine the retail experience. They’re quickly proving that advancements in both brick-and-mortar and ecommerce capabilities are needed. The problem is, many retailers haven’t implemented the technology necessary to compete. I hear a lot of buzzwords in the tech startup field, but the term that seems to be thrown around most frequently of late is “artificial intelligence

According to the American Marketing Association, this year the retail industry will reach a total $459 billion for online sales and $3.6 trillion for retail. With Amazon dominating ecommerce growth, retailers need to remember the importance of the brick-and-mortar experience. I believe that pure-play ecommerce is no longer a safe business to be in. With the proliferation and accumulation of customer data, many retailers face a major dilemma. There is simply too much information available and not enough technology to turn it into meaningful insights.

AI can handle the flood of data

That’s where artificial intelligence comes in. AI relies on a continual process of technological learning that improves with experience. Combining increased data with layer upon layer of algorithms allows the technology to simplify the data and continually build upon its knowledge.

Retail complexities are now too great for humans to handle alone. Meanwhile, machines are getting better at extracting insights from complex datasets. Brick-and-mortar retailers can harness AI to streamline decision-making, automate routine tasks, and radically improve something retailers have been doing for years. The key is to leverage analytics to improve business decisions and internal operations while deepening customer relationships.

Change or die

Walmart, Amazon, and Alibaba are killing off retailers that are too afraid to innovate. For smaller retailers, updating their management processes is their best chance of long-term survival. AI platforms allow retailers to govern price changes, fix stock-outs, decide on the timing and cost of promotions, and make merchandising decisions that lead to more sales. AI is also fixing and preventing problems like “cherry picking” and cannibalization of other items, abandoned baskets, and more. Some of the struggling retailers are as antiquated as they look, but if they implement AI now, they can get it up and running in time to compete over the holidays. 

Take, for example, a store that sees a spike in demand for a sweater at certain times of the year. The store manager might think they know this intuitively and rely on their “gut instinct” in ordering additional inventory. The problem is the shipment might not arrive in time and the order could be too large or too small to meet demand. Each of these miscalculations leads to problems, including overstock, empty shelves, waste, or the costs of returning unused inventory to the supplier. We’ve seen the improvements AI can deliver most recently through Amazon’s acquisition of Whole Foods. Only a few weeks after the acquisition, Amazon was able to slash prices on almost all of Whole Foods’ produce and products while still meeting margins.

Better info, less waste

Retailers using AI-powered analytics are ahead of the game with their ability to do the following:

  • Forecast: Using information from a variety of sources, including unstructured third-party data (social media posts, weather forecasts, and local economic trends) the system can predict when a product will see a spike in sales or demand in the near future. This allows retailers to more accurately identify trends and prepare ahead of time.
  • Avoid surprises: The system analyzes past data to determine how much additional inventory should be ordered and when the order should be placed. This allows retailers to avoid the problem of having too much or too little product.
  • Keep up on necessary orders: The system either (1) alerts the manager to place the order or (2) places the order automatically. This keeps the manager up to date and organized.

AI helps satisfy all parties. Customers are happy because they can purchase the product they want when they want it. The manager is happy because the store accommodates demand without having to deal with an overstock situation. And the organization is happy because it can increase revenue without incurring the costs of unsold inventory.

Considering advancements in technology and increasing demands from consumers, there is no way a business can keep up without help from AI. Implementation of artificial intelligence is especially important during this “do or die” moment when Amazon and Walmart are monopolizing the industry. Simply put, retailers need to integrate AI and machine learning into their systems if they want to survive past this holiday season.

Recommeded Latest offers

18k Golden wedding ring for men and women stainless steel ring— $8.99 (Save 55%!)

2016 fashion Accessories Simple 18k Golden wedding ring for men and women stainless steel ring

Item Type:RingsFine…

18k Golden wedding ring for men and women stainless steel ring

2016 fashion Accessories Simple 18k Golden wedding ring for men and women stainless steel ring

Item Type:RingsFine or Fashion:FashionSurface Width:6mmRings Type:Wedding BandsStyle:ClassicGender:UnisexSetting Type:NoneMaterial:MetalOccasion:EngagementMetals Type:Gold PlatedShape\pattern:Star

8.99
USD
InStock

2016 fashion Accessories Simple 18k Golden wedding ring for men and women stainless steel ring— $3.00 (Save 40%!)

Item Type:Rings
Fine or Fashion:Fashion
Surface Width:6mm
Rings Type:Wedding Bands
Style:Classic
Gender:Unisex…
2016 fashion Accessories Simple 18k Golden wedding ring for men and women stainless steel ring
Item Type:Rings
Fine or Fashion:Fashion
Surface Width:6mm
Rings Type:Wedding Bands
Style:Classic
Gender:Unisex
Setting Type:None
Material:Metal
Occasion:Engagement
Metals Type:Gold Plated
Shape\pattern:Star
Model Number:J1001Unit Type: piece
Package Weight: 0.020kg (0.04lb.)
Package Size: 10cm x 10cm x 10cm (3.94in x 3.94in x 3.94in)
3
USD
InStock

Luxury Simulated Pearl Jewelry 3MM Gold Wedding Rings For Women With Cubic Zirconia — $17.00 (Save 48%!)

Item Type Rings
Fine or Fashion Fashion
Surface Width 3mm
Occasion Party
Shape\pattern Round
Setting Type None…
Luxury Simulated Pearl Jewelry 3MM Gold Wedding Rings For Women With Cubic Zirconia
Item Type Rings
Fine or Fashion Fashion
Surface Width 3mm
Occasion Party
Shape\pattern Round
Setting Type None
Style Trendy
Rings Type Fashion
Gender Women
Metals Type Copper
Function Other
Compatibility Other
Genger Woman
Fine Or Fashion Fashion
17
USD
InStock

White Gold Rings — $12.00 (Save 53%!)

Item Type: Rings
Fine or Fashion: Fashion
Rings Type: Wedding Bands
Style: Trendy
Gender: Women
Setting…
White Gold Rings
Item Type: Rings
Fine or Fashion: Fashion
Rings Type: Wedding Bands
Style: Trendy
Gender: Women
Setting Type: Prong Setting
Material: Cubic Zirconia
Occasion: Wedding
Metals Type: Gold Plated
Shape\pattern: Round
Original: CN
is_customized: Yes
12
USD
InStock

Fashion Rings gold plated,wedding rings, Austrian crystal— $9.38 (Save 22%!)

• tem Type:Rings
• Fine or Fashion:Fashion
• Surface Width:10mm
• Metals Type:Zinc Alloy
• Shape\pattern:Round
•…
Fashion Rings gold plated,wedding rings, Austrian crystal
• tem Type:Rings
• Fine or Fashion:Fashion
• Surface Width:10mm
• Metals Type:Zinc Alloy
• Shape\pattern:Round
• Gender:Women
• Style:Classic
• Material:Crystal
9.38
USD
InStock

Exaggerated ring white gold color wedding rings dark blue zirconia jewelry— $20.99 (Save 16%!)

Item Type:Rings
Rings Type:Cocktail Ring
Gender:Women
Fine or Fashion:Fashion
Material:Cubic Zirconia
Metals…
Exaggerated ring white gold color wedding rings dark blue zirconia jewelry
Item Type:Rings
Rings Type:Cocktail Ring
Gender:Women
Fine or Fashion:Fashion
Material:Cubic Zirconia
Metals Type:Copper
Environmental Standard:Lead Nickel Cadmium free
20.99
USD
InStock

Top Quality ZYR334 Wave Shape Rose Gold Plated Wedding Ring Austrian Crystals Full Sizes Wholesale— $8.00 (Save 19%!)

The Name Brand: ZHOUYANG
Gender:Women
Metals Type:Gold Plated
Material:Cubic Zirconia
Occasion:Party…
Top Quality ZYR334 Wave Shape Rose Gold Plated Wedding Ring Austrian Crystals Full Sizes Wholesale
The Name Brand: ZHOUYANG
Gender:Women
Metals Type:Gold Plated
Material:Cubic Zirconia
Occasion:Party
Style:Trendy
Shape\pattern:Plant
Model Number:ZYR334
Rings Type:Wedding Bands
Setting Type:Tension Setting
Surface Width:5mm
Item Type:Rings
Fine or Fashion:Fashion
8
USD
InStock

Square Design Rings Micro Pave Jewelry White Gold Plated Wedding Rings— $8.29 (Save 40%!)

Item Type:Rings

Fine or Fashion:Fashion

Surface Width:2.5mm

Metals Type:Gold Plated…

Square Design Rings Micro Pave Jewelry White Gold Plated Wedding Rings

Item Type:Rings

Fine or Fashion:Fashion

Surface Width:2.5mm

Metals Type:Gold Plated

Shape\pattern:Geometric

Rings Type:Wedding Bands

Gender:Women

Style:Trendy

Setting Type:Pave Setting

Material:Cubic Zirconia

Occasion:Party

8.29
USD
InStock

24K Gold Plated Romantic Hollowed Rhinestone Heart Gold Ring Women Jewelry Gold Plated Wedding rings— $11.99 (Save 45%!)

Item specificsBrand Name: AMOURJOUX
Item Type: Rings
Fine or Fashion: Fashion
Occasion:…
24K Gold Plated Romantic Hollowed Rhinestone Heart Gold Ring Women Jewelry Gold Plated Wedding rings
Item specificsBrand Name: AMOURJOUX
Item Type: Rings
Fine or Fashion: Fashion
Occasion: Party
Model Number: AKR070-A
Shape\pattern: Heart
Material: Rhinestone
Compatibility: All Compatible
Style: Romantic
Setting Type: Bezel Setting
Gender: Women
Function: Call Reminder
Rings Type: Wedding Bands
Metals Type: Gold Plated
Surface Width: as description
Health: Nickle Free Antiallergic
11.99
USD
InStock

Jewelry — $4.00 (Save 42%!)

Item Type:Rings
Metals Type:Zinc Alloy
Style:Office/career
Model Number:H186
Fine or Fashion:Fashion…
Jewelry
Item Type:Rings
Metals Type:Zinc Alloy
Style:Office/career
Model Number:H186
Fine or Fashion:Fashion
Occasion:Wedding
Shape\pattern:Face
Rings Type:Wedding Bands
Material:Cubic Zirconia
Style:Romantic
4
USD
LimitedAvailability

925 Sterling Silver Ring— $11.00 (Save 50%!)

Fine or Fashion: Fashion
Item Type: Rings
Rings Type: Bridal Sets
Style: Trendy
Gender: Women
Setting Type:…
925 Sterling Silver Ring
Fine or Fashion: Fashion
Item Type: Rings
Rings Type: Bridal Sets
Style: Trendy
Gender: Women
Setting Type: Channel Setting
Material: Cubic Zirconia
Occasion: Wedding
Metals Type: Silver Plated
Shape\pattern: Ova
11
USD
InStock

White Gold Plated Wedding Jewelry Rings for Women Crystal Engagement Silver Zircon CZ Diamond Ring R— $9.99 (Save 16%!)

Fine or Fashion:FashionItem
Type:RingsRings
Type:Bridal
SetsStyle:Romantic
Gender:Women
Setting Type:Prong…
White Gold Plated Wedding Jewelry Rings for Women Crystal Engagement Silver Zircon CZ Diamond Ring R
Fine or Fashion:FashionItem
Type:RingsRings
Type:Bridal
SetsStyle:Romantic
Gender:Women
Setting Type:Prong
SettingMaterial:Cubic ZirconiaOccasion:EngagementMetals
Type:Platinum
PlatedShape\pattern:Heart
Model Number:Women
RingSize:Ring Wide 3mmDiamond size 3mm:Weight 1.56g
Wedding Rings:Rings for Women
Engagement Ring:Diamond Ring
Unit Type: piece
Package Weight: 0.100kg (0.22lb.)
Package Size: 22cm x 22cm x 22cm (8.66in x 8.66in x 8.66in)
9.99
USD
InStock

White Gold plated wedding engagement ring for women cz diamond jewelry gift for girl— $10.65 (Save 24%!)

• Item Type:Rings
• Fine or Fashion:Fashion
• Surface Width:4mm
• Metals Type:Gold Plated
• Shape\pattern:Round…
White Gold plated wedding engagement ring for women cz diamond jewelry gift for girl
• Item Type:Rings
• Fine or Fashion:Fashion
• Surface Width:4mm
• Metals Type:Gold Plated
• Shape\pattern:Round
• Rings Type:Wedding Bands
• Gender:Women
• Style:Romantic
• Material:Cubic Zirconia
• Occasion:Wedding
• Compatibility:All Compatible
10.65
USD
InStock

White Gold plated wedding engagement ring for women cz diamond jewelry gift for girl— $7.69

Item:Wedding Ring For Women
Material: white gold plated rings
Packing:Foam Tray
Represent:…
White Gold plated wedding engagement ring for women cz diamond jewelry gift for girl
Item:Wedding Ring For Women
Material: white gold plated rings
Packing:Foam Tray
Represent: Fashion,Classic,Vintage,Romantic
Occasion: Daily Wear,Wedding,Party,Engagement
Brick Color: Clear
Cut:Heart&ArrowItem Type:RingsFine or Fashion:FashionSurface Width:4mmMetals Type:Gold PlatedShape\pattern:RoundRings Type:Wedding BandsGender:WomenStyle:RomanticSetting Type:Prong SettingMaterial:Cubic ZirconiaUnit Type: piece Package Weight: 0.021kg (0.05lb.) Package Size: 7cm x 9cm x 12cm (2.76in x 3.54in x 4.72in)

7.69
USD
InStock

Ruby Crystal Gold Plated Diamond Wedding Ring— $11.99 (Save 40%!)

Fine or Fashion: Fashion
Item Type: Rings
Surface Width: 2.5mm
Rings Type: Wedding Bands
Gender: Women
Material:…
Ruby Crystal Gold Plated Diamond Wedding Ring
Fine or Fashion: Fashion
Item Type: Rings
Surface Width: 2.5mm
Rings Type: Wedding Bands
Gender: Women
Material: Rhinestone
Occasion: Wedding
Metals Type: Platinum Plated
Shape\pattern: Star
Size: 4.5-10
Wedding Rings: Charming Jewellery
Zirkon: Women Rings
11.99
USD
InStock

Top Quality Rose Gold Plated Wedding Engagement Rings for Women Luxury Zircon Female Finger Ring— $17.99 (Save 28%!)

Gender:Women
Item Type:Rings
Rings Type:Wedding Bands
Occasion:Wedding
Metals Type:Platinum Plated…
Top Quality Rose Gold Plated Wedding Engagement Rings for Women Luxury Zircon Female Finger Ring
Gender:Women
Item Type:Rings
Rings Type:Wedding Bands
Occasion:Wedding
Metals Type:Platinum Plated
Material:Cubic Zirconia
Surface Width:4mm
Material:White Brass
Crystal:AAA Austrian Cubic Zircon
17.99
USD
InStock

Women Finger Rings Gold-Color Engagement Wedding Rings for Women Cubic Zirconia CZ Vintage Lady Jewe— $16.99 (Save 5%!)

Brand Name:BUDONGItem Type:RingsFine or Fashion:FashionOccasion:PartySetting Type:Prong SettingSurface…
Women Finger Rings Gold-Color Engagement Wedding Rings for Women Cubic Zirconia CZ Vintage Lady Jewe
Brand Name:BUDONGItem Type:RingsFine or Fashion:FashionOccasion:PartySetting Type:Prong SettingSurface Width:16mmShape\pattern:RoundStyle:TrendyGender:WomenRings Type:Wedding BandsMetals Type:CopperModel Number:R103Material:Cubic ZirconiaOriginal:CNis_customized:Yes Occasion: Wedding, Party, Birthday, Sea Travel, Shopping,Anniversary,Dating,GifGift for: Girl friend / Wife / Mom/ FriendsMainstone: Top Quality Tiny Cubic Zirconia
16.99
USD
InStock

S925 Vintage Jewelry White Gold Plated Engagement Wedding Rings For Women Fine Sapphire Jewelry Bijo— $10.99 (Save 31%!)

Fine or Fashion: Fashion
Item Type: Rings
Size: 8.5
Rings Type: Wedding Bands
Style:Classic
Gender: Women…
S925 Vintage Jewelry White Gold Plated Engagement Wedding Rings For Women Fine Sapphire Jewelry Bijo
Fine or Fashion: Fashion
Item Type: Rings
Size: 8.5
Rings Type: Wedding Bands
Style:Classic
Gender: Women
Setting Type: Prong Setting
Material: Cubic Zirconia
Occasion: Wedding
Metals Type: Platinum Plated
Shape\pattern: Round
Model Number: MSR024
Brand Name: CC
is_customized: Yes
Mental Stamp: S925
Diamond color: Clear
Diamond material: Zirconia
Ring color: Platinum/White gold color
Design: Excellent
Occasion: Daily wear, Wedding, Engagement, Party
10.99
USD
InStock

S925 Vintage Jewelry White Gold Plated Engagement Wedding Rings For Women Fine Sapphire Jewelry Bijo— $10.99 (Save 31%!)

Fine or Fashion: Fashion
Item Type: Rings
Size: 9
Rings Type: Wedding Bands
Style: Classic
Gender: Women…
S925 Vintage Jewelry White Gold Plated Engagement Wedding Rings For Women Fine Sapphire Jewelry Bijo
Fine or Fashion: Fashion
Item Type: Rings
Size: 9
Rings Type: Wedding Bands
Style: Classic
Gender: Women
Setting Type: Prong Setting
Material: Cubic Zirconia
Occasion: Wedding
Metals Type: Platinum Plated
Shape\pattern: Round
Model Number: MSR024
Brand Name: CC
is_customized: Yes
Mental Stamp: S925
Diamond color: Clear
Diamond material: Zirconia
Ring color: Platinum/White gold color
Design: Excellent
Occasion: Daily wear, Wedding, Engagement, Party
10.99
USD
InStock

Classic Fashion Women’s Zircon Wedding Ring Gold Plated Jewelry— $8.99 (Save 43%!)

Item Description
Condition: 100% Brand New
Material:Zircon,Alloy
Size:6,7,8,9
Color: Ancient Gold, Ancient Silver…
Classic Fashion Women’s Zircon Wedding Ring Gold Plated Jewelry
Item Description
Condition: 100% Brand New
Material:Zircon,Alloy
Size:6,7,8,9
Color: Ancient Gold, Ancient Silver
Quantity:1PCS
Conversion : 1 inch = 25.4mm or 1mm = 0.0393 inch
Pictures:Due to the difference between different monitors, the picture may not reflect the actual color of the item. We guarantee the style is the same as shown in the pictures, but not the same performance on different bodies as on the model. Thank you and happy purchase
8.99
USD
InStock